Nicolò Procacci
I am Nicolò Procacci
and I am an advertising specialist
Since 2020 I work in the world of digital marketing, specifically I hold the position of Advertising Specialist in the Rome office of an international advertising agency.
I project, launch, manage and optimise campaigns to increase return on investment, indeed in addition to the implementation and practical management of campaigns on social networks I deal with the conception of online and offline strategies able to reach users at every stage of the acquisition funnel: awareness, consideration and conversion.
Specialised in:
Avarage monthly
budget managed
190.000 €
18+
clients
managed
Main clients managed
Below is a list of the main clients managed during my work experience.
The importance of the clients and the total amount of budget invested has led me to specialize mainly in the travel and food sector without leaving out, however, performance-based campaigns for e-commerce.
TRAVEL
FOOD
b2c Ecommerce
Authority
> Activities:
Awereness
Consideration
Conversion
Thermal Site
> Activities:
Awereness
Consideration
Conversion
Supermarket Chain
> Activities:
Conversion
Truffle Dealer
> Activities:
Conversion
Bio Product Dealer
> Activities:
Awereness
Consideration
Conversion
Fashion Store
> Activities:
Awereness
Consideration
Conversion
Bio Store
> Activities:
Awereness
Consideration
Conversion
Certifications & competences
Below is an out-of-date real-time list of certifications earned.
Google Ads
Teads
ONE
Master's degree and L.L.M Master
THREE
Spoken languages
FOUR
Years of experience
Social Media Advertising
Planning and implementation of advertising campaigns on Linkedin, Meta and TikTok and management of every step of the process.
SEA - Search Engine Advertising
Creation, management, launch and optimisation of advertising campaigns on all search engines.
Programmatic
Management of all campaign phases on the main programmatic advertising partners
DEM - Direct Email Marketing
Planning and implementation of Direct Email Marketing campaigns with the aim of encouraging potential customers to interact with the brand.
Analysis and Monitoring
Production of clear and comprehensive reporting covering all activities carried out, based on KPIs established with the customer in order to quantify the return on investment.
